
The handbook shares tested methods and lessons learned, encouraging teams to shape and elevate their own innovation practices.
Creative Words and All-in Global have jointly released “The Innovation Handbook for Localization Teams: A Roadmap to Value-Driven Transformation”, a collaborative publication that documents their hands-on experience implementing innovation within busy localization environments.
Developed by Marta Castello, Innovation Manager at Creative Words, José Uribe, Head of Innovation, and Rodrigo Dias, Language Technology Manager at All-in Global, the handbook brings together frameworks that have been tried, adapted, and refined by the two European language service providers over recent years.
“Our aim was not to prescribe a one-size-fits-all method,” explains Jose Uribe. “We simply wanted to share what has worked (and what hasn’t) in our own contexts. Every localization team is different, but we believe some of our approaches may inspire others to experiment in their own way.’’
The publication outlines practical ways to cultivate innovation while managing demanding operational workloads. It highlights that progress often comes from small, iterative steps, and that unsuccessful initiatives can also generate valuable insights.
“Some of our most important lessons came from projects that didn’t succeed as planned,” notes Marta Castello. “By being transparent about those experiences, we hope to make it easier for others to take similar risks without fear of failure.”
Among the resources shared are frameworks for evaluating when to introduce technology into production workflows and when to rely on human expertise instead. These tools are not offered as definitive solutions but as adaptable templates for informed decision-making.
“Innovation thrives when teams are empowered to adapt ideas rather than adopt them blindly,” adds Rodrigo Dias. “We want to encourage teams to define their own version of innovation, aligned with their challenges and opportunities.”
At its core, The Innovation Handbook for Localization Teams promotes innovation as a collective mindset rather than a top-down initiative. It invites localization professionals to see themselves as active participants in shaping how their teams create value, beyond traditional measures of speed or efficiency.
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