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MR.GAMBLE – CASE STUDY

How Mr. Gamble Scaled Publishing Efforts and Entered New Markets with Multilingual iGaming Content.

About Mr. Gamble

Mr. Gamble is an award-winning iGaming brand that provides reliable and unbiased reviews of online casinos, slots, and bonuses. The platform features authentic player feedback and ratings, which are highly valued by the iGaming community.

 

As Mr. Gamble expanded internationally and sought localized content for diverse markets, they needed a language solutions provider with industry expertise, scalability, and a quick turnaround. All-in Global, renowned for offering high-quality language solutions specifically for the iGaming industry, was recommended through an internal referral.

Client’s Requirements

While selecting a language solutions provider, Mr. Gamble had several major requirements:

 

Reliability and expertise: Mr. Gamble was looking for a language solutions company with proven experience in the iGaming industry, possessing knowledge of specific terminology and the ability to deliver high-quality localized content.

 

Quick turnaround: With their expansion into new markets and the need for prompt content delivery for brand launches, Mr. Gamble required a partner capable of handling large volumes of content creation within tight timelines.

 

Multilingual solutions: As a global brand, Mr. Gamble needed content creation in various languages, including English (American, British, Canadian, Indian, New Zealand, and Standard), Hungarian, and Japanese.

 

All-in Global is knowledgeable, professional, and responsible. The quality of the deliverables matched our expectations, and everything we asked for was executed in a timely manner. We were able to publish at scale with iGaming market-specific requirementsHyun Lee - Search Engine Optimization Team Lead at Mr. Gamble.

The Process

All-in Global has been providing Mr. Gamble with localized content writing services in multiple languages for over a year, leveraging the team of 3 project managers and 22 copywriters.

 

Some requests were time-sensitive due to the launch of new brands, requiring a significant amount of content in a short period. All-in Global was able to allocate more than one professional content writer per language and ensured smooth and swift content delivery. During content creation, writers thoroughly adhered to client guidelines, targeted keywords, and desired tonality.

 

How Mr. Gamble Scaled Publishing Efforts and Entered New Markets with Multilingual iGaming Content.

Results

Since partnering with All-in Global, Mr. Gamble has experienced exponential growth in organic traffic to their website, doubling within a year. For the new markets they’ve entered, like Japan, they’ve amassed over 300,000 impressions in 4 months.

 

We appreciated the conformity to our own process along with fast responses to any questions or comments – we felt secure knowing we could depend on the team. It felt as if All-in Global was more like our extended team than an external agency, and that’s exactly the type of company any growing business should hire.

 

About All-in Global

All-in Global was the first company to offer high-quality language solutions specifically for the iGaming industry. For the last 15 years, we have been providing translation, localization, and content writing services in more than 80 languages. At All-in Global, we have a team of professional native speakers with proven expertise in iGaming, sports betting, esports, sports and FinTech.

Looking for language services for your iGaming business? Drop us an email at salesteam@all-in.global or fill in the form here.



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